Here is a nice little note from LawyerCasting on why a law firm (or any business converting print to on-line newsletters) might want to consider using flash rather than uploading a PDF to their business website. Why? Well, for one, you can track measurable aspects of readership of the flash version. You can still print the flash by clicking the print icon and you can hot link items within the publication. Text within the flash is searchable by the viewer and search engines and video can be inserted. Why would you choose any other format?  Oh yeah, habit.

Check out LawyerCasting’s example of a flash newsletter here.