The Buzz About Google Buzz

I have been periodically checking live blogs on Google’s big event today just to get a gander at Google’s new toy, rumored to be a Twitter-Facebook-social media killer of epic proportion. The news so far? Enter Google Buzz.

Google Buzz is incorporated right into your Gmail inbox and can be accessed by a tab. As pulled from Techcrunch’s live blog, the five main features of Google Buzz are:

1) Auto-following. We didn’t want users to have to peck out a totally new social graph. There has always been a giant social network under Gmail. You auto-follow the people you email and chat with the most.

2) Rich, fast sharing experience. Same nice Gmail UI and keyboard shortcuts. Special attention to media.

3) Public and private sharing. We want things Google can index, but also private messages.

4) Inbox integration. The inbox is the center for communication.

5) Just the good stuff. Some much social data, we need to filter the noise.

Buzz incorporates a new photo viewer and a pane that looks a whole lot like Friendfeed. You can view your follows (who have been auto-followed in Buzz by virtue of you having previously communicated with them in Gmail). Posts can be made public or private (very interesting).  Conversations in Buzz can be generated from emails and they fit right within the inbox. It also incorporates the “@” convention from Twitter.  Same keyboard shortcuts that work in Gmail work in Buzz. There is also a recommended “friend of a friend” feature – gee, that sounds an awful lot like Friendfeed too.

Buzz has mobile counterparts too, for Android and iPhone. It’s all about location. When viewing Google.com on your mobile browser, clicking on Buzz will feed you back location data. You can use your voice to input via this mobile format. There is a streaming view of Buzz information and a Buzz-related updates layer for Google Maps with geotagging.

Buzz looks to be another approach to communication and conversation from Google. I will check back in and update when I find out more. In the meantime, check out Techcrunch’s live blog (link here) and watch the next big tech tool roll out of the starting gate.

2 comments on “The Buzz About Google Buzz

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