Sure you can hire one of those fancy business card scanning services. Or you can get all that juicy, paper-bound contact info into your digital assistant with the very much free Google Goggles. Google Goggles permits searching the Web using pictures taken with your mobile phone. When describing, speaking or typing your search query just won’t cut it, simply open the app, snap a picture, and wait for your search results. You can get it on your Android phone via dedicated app or on your iPhone via the Google Search app.

But Goggles can do more. When you snap a picture of a business card (or any contact info on a page for that matter) you get the option to add it to your contact list. Goggles doesn’t just recognize the image as text, it will recognize it as a contact and open the appropriate action item on your phone. Pretty freaking cool.

Want to see how? Check out the Demo Slam video below. And start snapping.