Prismatic for iPhone – My New Fav News Reader

I wrote about Prismatic’s web application here in the Studio several months ago. I am pleased to report that Prismatic has now rolled out an iPhone version of its very capable relevance-based reader – it is now my go-to app for news. Using stories from my own Twitter feed as well as content from other relevant sources, Prismatic for iPhone provides me with a continuously updated stream of material on the topics I choose.

When you set up your Prismatic app, the app will give you suggestions for interests and publishers related to your location. Select more general topics if you like – as you can imagine I am very tech-heavy in my topic choices. The results are beautifully displayed on the phone with images and a blurb in the feed, the ability to swipe right for more information and even click through links within the app with a very fast-loading, content specific browser. Swipe the other way to return to the feed. Press and hold on a news blurb or the full article to add, or share the content via email, or Twitter. The gesture-based functions, animations and smoothness of the app are topnotch.

Swipe right on the Home Screen and you can search for content, review your activity including favorites, shared and read items, tweak your Home publishers and topics, access global news and peruse a list of suggestions that improve the more you interact with the app. Click on the blue labels under the title of the news story to visit other interesting feeds. It is a work of design brilliance and performs very solidly.

I also find news on Prismatic that I don’t find on my other relevance-based readers, so kudos to their algorithm and source breadth and depth.

One of my favorite uses of the iPhone is to access news for quick reads will I am waiting somewhere. Prismatic more than fills that need and I find myself turning to it more than once daily to get caught up on what is happening right now. If you are like me, you will love Prismatic’s iPhone app.

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