Advocate’s Studio’s 2012 in Review – Compliments of WordPress

The WordPress.com stats helper monkeys prepared a 2012 annual report for this blog. Not bad considering I didn’t return to WordPress.com as an active user until November 2012.

Here’s an excerpt:

4,329 films were submitted to the 2012 Cannes Film Festival. This blog had 44,000 views in 2012. If each view were a film, this blog would power 10 Film Festivals

Click here to see the complete report.

Factbrowser Condenses Business & Market Research, Filter By Filter

Need to know the facts on business and technology but don’t have the time to sift? Factbrowser bills itself as a discovery engine for research and technology, and apparently is designed to streamline the trip between asked and answered. The site taps a database that is constantly being supplemented, with a great deal of filter-ability. The intent of the service is to provide researchers with solid facts and data to support decisions and analysis.

What I like about Factbrower’s results is that it attributes research to its original source, links to the source’s homepage and the piece of content it references. The list of topics is not large in number but definitely diverse in content. There is a format filter that targets attitudes, behaviors, business models, demographics, market structure, reach and strategy. Information filters include case studies, forecasts and infographics. The Industries filter is fairly broad, while the Companies filter is pretty much focused on the biggest players. The Sources list, however, is quite large and impressive, clearly including some familiar names as well as some well-respected niche repositories. Consumer filters are broken down by typical demographics, as are the listings under the regions tab. Simply click on the topic and then filter under the foregoing lists to refine the results. Then, collect the RSS feed of those results and stay up to date as relevant news / information breaks. The idea is just great and can only get greater as they add more content and filters to the mix. The site is mobile optimized, so it is pretty easy to view what’s cooking while on the go.

Check it out and see if you can’t tailor a search to your needs – Factbrowser de-fluff’s the news and stats  for you and delivers it to your virtual doorstep.

More Social Stats

If you are looking for material for your next presentation on why professionals should consider the social media option, consider some of these fresh figures from comScore and others, via ResourceShelf (link here.) Here are some that jumped off the computer screen at me:

  • Twitter processed more than 1.2 billion tweets during the month of January, 2010.
  • 1 out of very 4 pages views in the United States during December, 2009 was on one of the main social networking sites, with 1 in 10 page visits worldwide.
  • Over the past year, more users have moved to smartphones, incrasing from 11 percent to 17 percent. 3G phone ownership has expanded from 32 percent to 43 percent. Unlimited data plan subscriptions rose from 16 percent to 21 percent.
  • Cisco released its own estimates that global mobile data traffic has increased by 160 percent over the past year to 90 petabytes per month – the equivalent of 23 million DVDs. This is projected to increase by a figure of 39 times, to approximately 3.6 exabytes per month by 2014.

So there you have it. We are mobile and social and getting moreso all the time.